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Kew Campus

The design way finding and signage around the new Guide Dogs Victoria Kew Campus

Year

2024

Category

Graphic Design

Type of Work

Graphic Design

Visual Identity

Wayfinding

I had the privilege of leading the wayfinding and signage design for the new Guide Dogs Victoria Kew Campus, which officially opened to the public in September 2024.

Accessibility sits at the heart of everything Guide Dogs Victoria does,
so it was essential that the wayfinding reflected these values in both form and function. Working within the brand’s colours, shapes and typography, we created signage that is not only accessible and intuitive, but also visually engaging — helping bring the campus
to life.

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Tactile and braille details were incorporated
to ensure the space is accessible and experienced by all.

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Visual storytelling throughout the space educates visitors on the impact of Guide Dogs Victoria and what they are all about.

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